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    • Margaret Trowell School of Industrial and Fine Arts (MTSIFA) Collection
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    Marketing of art products at MTSIFA (case study in and around MTSIFA).

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    Undergraduate Dissertation (38.43Mb)
    Date
    2022-11-16
    Author
    Econi, Job
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    Abstract
    The major purpose is to understand and study the operations if the marketing of art works in and around Mtsifa, that is to say pricing, selling, production, buying, sellers, producers,Collectors and try to find out the challenges they face in the process of marketing their products at Mtsifa and findout the possible solutions based on my research significance.The problems arise from the strategies of marketing adoption by the students like pricing, advertisements, location, packaging, branding.With objectives to establish what is involved and what is exactly happening in the marketing of art products at Mtsifa.To establish the marketing strategies at Mtsifa ranging from pricing, advertising, branding,Packaging and location.To establish challenges faced by artists in the process of marketing their art products at Mtsifa.To establish how artists sell their art products at MtsifaWith Mtsifa trying it's marketing. It still has a lot to consider during the marketing of art products. The art market is too stiff and well established individuals and places for marketing products Supplying most of the people. Despite this, marketing at Mtsifa is yet to improve and match the Country wide market.If marketing of art at Mtsifa is to improving the strategies and skills will be a good aspect in their productions in most of the art products are produced by students that are still attaining knowledge. This is because the population mainly focuses on quality. Uniqueness and so you capture their tastes and preferences.This research therefore focuses on how marketing is being implemented at Mtsifa. It also tries to highlight what is involved and happening in the marketing of art products at Mtsifa, the places where artists sell and exhibit their art products. It also looks at the challenges artists and buyers face during the marketing of art products atMtsifa.
    URI
    http://hdl.handle.net/20.500.12281/13543
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    • Margaret Trowell School of Industrial and Fine Arts (MTSIFA) Collection

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