The efficacy of technology in estate agency transactions case study of Nakawa Division, Kampala District.
Abstract
The integration of technology within the real estate sector is increasingly being recognized as a pivotal
factor in enhancing the efficacy of transactions, particularly in developing markets such as Uganda. This
study investigates the impact of technological advancements on the efficiency of estate agency
transactions within the Nakawa Division, Kampala District, focusing on digital platforms and tools that
streamline processes, improve client satisfaction, and ensure data security. Employing a quantitative
research methodology, the study distributed questionnaires to some respondents and some few were
interviewed these involved estate agents, clients, and related stakeholders like local government
authorities, lawyers, security officials and some few government Valuers achieving a response rate of
82.86%.
The findings reveal a significant positive reception towards technology use, with a notable preference
for daily engagement with digital tools among the respondents. Statistical analyses, including T-tests
and Chi-square tests, were conducted to validate the satisfaction levels and frequency of technology
usage. The results confirmed that the mean satisfaction score significantly exceeded the neutral point,
indicating a generally favorable perception of technology's role in estate transactions. Additionally, the
distribution of technology usage frequency highlighted a substantial deviation from uniformity,
underscoring a pronounced preference for daily utilization.
Despite the positive outcomes, the study identified barriers to full-scale technology adoption within the
sector, including high initial costs, lack of technical training, and resistance to change among older
professionals. Addressing these challenges is crucial for maximizing the benefits of technological
integration in estate transactions.
This research contributes to the ongoing discourse on the digital transformation of the real estate sector
in Uganda, providing empirical evidence of technology's positive impact on transaction efficiency and
client satisfaction. The findings underscore the necessity for targeted interventions to overcome adoption
barriers, thereby facilitating a more comprehensive integration of technology in the real estate sector.
The study advocates for collaborative efforts among stakeholders to foster an environment conducive to
technological advancement, ensuring that the benefits of digitalization are fully leveraged to enhance the
efficacy of estate agency transactions in the Nakawa Division and beyond.
Keywords: Real Estate sector, technology integration, Estate Agency interactions