Visual communication through Fashion design: :A case study of the design process.
Abstract
Visual communication is a message perceived by someone from an artist's
work or design.
This descriptive study was aimed at discovering if different designs and styles
of dressing/clothing(in respect to this study:professional,casual or trendy)
affectthewayastudentatMargaretTrowellSchoolofFineArtisperceivedby
othersandifperceiverwithtargetvariablesandinfluentialintheperception
process.It uses the person’s perception and social identity theories to
understand both target variables(e.g. a student’s clothing/satisfaction and
group membership)in first impression settings. The implemented research
consisted of visual experiment and discussions that were carried out with
variousstudentsinMakerereUniversityatMargaretTrowellSchooloftheFine
Art to a few bachelors of Industrial Fine Art Study