| dc.contributor.author | Luyombya, Mark Allan | |
| dc.date.accessioned | 2023-12-05T10:37:58Z | |
| dc.date.available | 2023-12-05T10:37:58Z | |
| dc.date.issued | 2022-08 | |
| dc.identifier.citation | Luyombya, Mark Allan. (2022). Local lifestyle as a resource for photographic advertising in Kampala-Uganda. (Unpublished undergraduate Research Report) Makerere University; Kampala, Uganda. | en_US |
| dc.identifier.uri | http://hdl.handle.net/20.500.12281/17533 | |
| dc.description | A research report submitted to the College of Engineering Design and Art in partial fulfillment of the requirement for the award of the degree Bachelor of Industrial and Fine Arts of Makerere University. | en_US |
| dc.description.abstract | Advertising has been a part of business for ages especially when one seeks to increase his or her
sales. This has been done in many ways such as by mouth, radio, television, online. This has
been made mostly possible because of use of photographs. Therefore, the research proposal is
about analyzing the application of photography in the advertising industry in Kampala Uganda.
The research is also to make a critical analysis of the process an advert designer takes while
transforming a photograph into an advert ready for display in public areas such as bill boards.
This further dwelled into discovery of the most companies that use billboards in Kampala and
how they benefit from them. | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | Makerere University | en_US |
| dc.subject | Photography in advertising | en_US |
| dc.title | Local lifestyle as a resource for photographic advertising in Kampala-Uganda | en_US |
| dc.type | Thesis | en_US |
