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Customer satisfaction among bank users: a case study of banks within Makerere University
(Makerere University, 2021-02)
This study aimed to analyze customer satisfaction among bank users in Uganda, specifically looking at banks within Makerere University's main campus. The study used primary data with a sample of 68 respondents who were ...
Factors influencing students’ choice of commercial banks : a case study of Makerere University
(Makerere University, 2023)
There is intense competition in the market for financial services which requires banks to be more customer focused. University students represent an attractive segment of customers for commercial banks. Banks need to ...