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    • Margaret Trowell School of Industrial and Fine Arts (MTSIFA) Collection
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    Visual communication through Fashion design: :A case study of the design process.

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    NAMUGENYI-CEDAT-BIFA 2.pdf (23.18Mb)
    Date
    2018-05-10
    Author
    Namugenyi, Vivian Solome
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    Abstract
    Visual communication is a message perceived by someone from an artist's work or design. This descriptive study was aimed at discovering if different designs and styles of dressing/clothing(in respect to this study:professional,casual or trendy) affectthewayastudentatMargaretTrowellSchoolofFineArtisperceivedby othersandifperceiverwithtargetvariablesandinfluentialintheperception process.It uses the person’s perception and social identity theories to understand both target variables(e.g. a student’s clothing/satisfaction and group membership)in first impression settings. The implemented research consisted of visual experiment and discussions that were carried out with variousstudentsinMakerereUniversityatMargaretTrowellSchooloftheFine Art to a few bachelors of Industrial Fine Art Study
    URI
    http://hdl.handle.net/20.500.12281/7065
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    • Margaret Trowell School of Industrial and Fine Arts (MTSIFA) Collection

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