An analysis of the efficiency of Uganda's legal regime for consumer protection through regulation of marketing on the cyber space

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dc.contributor.author Rwantangare, Hans Tukwatanise
dc.date.accessioned 2023-12-19T07:29:51Z
dc.date.available 2023-12-19T07:29:51Z
dc.date.issued 2023-07
dc.description A dissertation submitted in partial fulfilment of the requirements for the award of the degree of Bachelor of Laws (LL.B) of Makerere University en_US
dc.description.abstract The work considers the efficacy of Uganda's legal regime to respond to the modern issues and challenges that face modern day consumers who participate in online transactions. The research investigates, in particular, the issues and effects of modern day marketing methods that have been promoted by the nature of e-commerce transactions all whilst placing the day-to-day online consumer at the center of the investigations. A comparative analysis of international and national laws and approaches to consumer protection and online business regulation is made which culminates into recommendations to consumers, online traders, and the law and policy makers; all aimed at protecting the rights of consumers who participate in online transactions. en_US
dc.identifier.citation Rwantangare, H. T. (2023). An analysis of the efficiency of Uganda's legal regime for consumer protection through regulation of marketing on the cyber space; unpublished dissertation, Makerere University en_US
dc.identifier.uri http://hdl.handle.net/20.500.12281/17911
dc.language.iso en en_US
dc.publisher Makerere University en_US
dc.subject E-marketing en_US
dc.subject Consumer protection en_US
dc.subject Cyber space en_US
dc.title An analysis of the efficiency of Uganda's legal regime for consumer protection through regulation of marketing on the cyber space en_US
dc.type Thesis en_US
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