Local lifestyle as a resource for photographic advertising in Kampala-Uganda

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dc.contributor.author Luyombya, Mark Allan
dc.date.accessioned 2023-12-05T10:37:58Z
dc.date.available 2023-12-05T10:37:58Z
dc.date.issued 2022-08
dc.description A research report submitted to the College of Engineering Design and Art in partial fulfillment of the requirement for the award of the degree Bachelor of Industrial and Fine Arts of Makerere University. en_US
dc.description.abstract Advertising has been a part of business for ages especially when one seeks to increase his or her sales. This has been done in many ways such as by mouth, radio, television, online. This has been made mostly possible because of use of photographs. Therefore, the research proposal is about analyzing the application of photography in the advertising industry in Kampala Uganda. The research is also to make a critical analysis of the process an advert designer takes while transforming a photograph into an advert ready for display in public areas such as bill boards. This further dwelled into discovery of the most companies that use billboards in Kampala and how they benefit from them. en_US
dc.identifier.citation Luyombya, Mark Allan. (2022). Local lifestyle as a resource for photographic advertising in Kampala-Uganda. (Unpublished undergraduate Research Report) Makerere University; Kampala, Uganda. en_US
dc.identifier.uri http://hdl.handle.net/20.500.12281/17533
dc.language.iso en en_US
dc.publisher Makerere University en_US
dc.subject Photography in advertising en_US
dc.title Local lifestyle as a resource for photographic advertising in Kampala-Uganda en_US
dc.type Thesis en_US
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