Marketing Strategies of visual artists in Margaret Trowell School of Industrial and Fine Art.

Abstract

The study was meant to examine the Marketing Strategies of Visual Artists in Margaret Trowell School of Industrial and Fine Arts. Furthermore, the study was based on the following objectives in relation to the study was based on the following objectives in relation to the study topic 1. To study the marketing strategies used by the visual artists. 2. To examine the effect of marketing strategies on the sales of artworks. 3. To examine the effect of marketing strategies on your target market. 4. To examine the benefits of marketing strategies towards the visual artists. The main objective of study was to examine the marketing strategies of visual artists in Margaret Trowell School of Industrial and fine arts. In chapter one, the researcher presented an introductory part of the entire study, the background of the study, the research problem, purpose of the study, objectives of the study, research questions, significance and the scope of the study. In chapter two of this research, all literature that was referenced to the objectives of the study was analyzed by the researcher in real depth as some major research conclusions were reviewed in accordance to the literature review. In chapter three, the researcher went ahead to present the research design with the data collection method used to acquire information for accomplishment of this research. The method included questionnaires. Chapter four of this research study presented the data findings and discussions of the study with reference to the order by which the main objectives were stated. This was mainly done through questionnaire method to the random participants. Chapter five of this research study, the researcher summarized the findings acquired from the field, concluded and recommended for further research.