Blood donor recruitment software application
Date
2022-10-12Author
Musamba, Marvin
Nalule, Patience Doreen
Nakanwagi, Hilda
Musisi, Shalif
Metadata
Show full item recordAbstract
The need for new donors to replace other donors who have become ineligibleordropped out of the donor pool, as well as building a reliable supply of bloodtoprevent shortfalls, presents an important focus on blood donor recruitment. According to the concept of donor cycle, the potential donor pool consistsofprospective donors who are interested in or willing to donate blood. Donorrecruitment targets this group of prospective donors (Veldhuizen et al, 2013). Recruitment efforts include the use of mass and social media, including television, radio, billboard advertisement, newspaper, web blogging, and cellphone. Thegoal ofthe campaign is to spread information about the social value and clinical needforblood donation.