Factors affecting sustainability of Small and Medium Enterprises (SMEs) in Uganda. A case study of Kampala Central Business District
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It is without a doubt that SMEs are very crucial to the economic growth of our country. Without sustainability, SMEs are certainly doomed to fail. This research is therefore looking to establish if the Financial, the Marketing, and the Managerial factors of SMEs indeed affect their sustainability. These findings will also inform policymakers on what needs to be done to boost performance and thus longevity of these SMEs, as they craft the road map to the attainment of the country’s development goals.Data will be analysed both quantitatively and qualitatively once the collection process is completed. Thematic and statistical analysis, based on specific objectives, research questions and descriptive statistics, will be obtained from frequencies and percentages for the presentation of the study findings.This study was limited in the number of factors researched. Other present factors such as Strategic Location, Economic and Trade Policy, Business Structure and Management, Economic Viability, and Focused Business Strategy, to mention but a few, are certainly existent and ought to be studied as well. With the application of various theoretical, practical, and analytic techniques, this research paper has reached its climax and submits its study findings with recommendations for tax deferment, increase the availability of credit, wage Subsidies and enterprise adaptation, to policy makers and SMEs.