Browsing College of Humanities and Social Sciences (CHuSS) by Title "Impact of COVID-19 on the entertainment industry and their coping strategies :focus on EMCEES"
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Impact of COVID-19 on the entertainment industry and their coping strategies :focus on EMCEES
(Makerere University, 2023-11)This dissertation aimed to investigate how emcees and other performing artists use social media as a strategic response to emergencies like COVID-19 in the emerging Ugandan entertainment Industry. The outbreak of COVID-19 ...